Granola Blu are a new granola brand of 100% wholegrain organically sourced savoury granola, positioned as a gourmet brand.
We were invited to create the bag packaging artwork for a range of flavours. The first two being, smoky gold almonds and lemon skye pistachio’s.
We tried to create a rich luxurious look, with a depth to the design that reflected the quality of the product. Then mixed this up with a bright, punchy, jump-off-the-shelf appeal. Using monotone vintage illustrations of the ingredients highlighted with bursts of deep colour.
I look forward to seeing the printed packaging!