The Dog – magazine (Red Dog Music)

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The Dog issue#8 – front cover (Red Dog Music)

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The Dog – contents page (Red Dog Music)

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The Dog – editorial page (Red Dog Music)

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Malcolm Middleton – magazine feature p1 (The Dog)

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Malcolm Middleton – magazine feature p2/3 (The Dog)

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The Do’s & Don’ts of Mixing – magazine feature p1 (The Dog)

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The Do’s & Don’ts of Mixing – magazine feature p2/3 (The Dog)

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The Do’s & Don’ts of Recording – magazine feature p1 (The Dog)

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The Do’s & Don’ts of Recording – magazine feature p2/3 (The Dog)

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William Douglash & The Wheel – magazine feature (The Dog)

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OK Go – magazine feature p1 (The Dog)

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Admiral Fallow – magazine feature (The Dog)

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The Do’s & Don’ts of Producing Your Own Record – magazine feature p1 (The Dog)

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The Do’s & Don’ts of Producing Your Own Record – magazine feature p2/3 (The Dog)

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Tips From The Studio: Recording Drums – magazine feature p1 (The Dog)

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Tips From The Studio: Recording Drums – magazine feature p2/3 (The Dog)

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Competition page (The Dog)

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Round Up: Portable Recorders – magazine feature p1 (The Dog)

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Round Up: Portable Recorders – magazine feature p2/3 (The Dog)

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Express Yourself: The Prodigy – magazine feature p1 (The Dog)

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Express Yourself: The Prodigy – magazine feature p2/3 (The Dog)

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The Strange World Of Dr Fretlove – magazine feature (The Dog)

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Red Dog Music advert – back cover (The Dog)

ABOUT THE PROJECT

The Dog
Red Dog Music
A5 magazine

After creating the branding for Edinburgh’s Red Dog Music a local music equipment retailer, we were invited to design their new quarterly magazine ‘The Dog’. The free magazine was distributed in-store, in relevant local outlets and also inserted into national music magazines.

Each issue contained many interviews with artists, both established such as The Prodigy, Faithless & DJ Yoda and also new breaking bands. In addition to these, it featured regular music equipment reviews, recording guides for musicians and interviews with instrument manufacturers.

The design followed Red Dog’s friendly attitude and we made sure we always had fun with the designs we created, anything went and we mixed different styles and techniques throughout each issue, holding it all together with the red/black/beige color scheme for regular sections.

Each issue also had popular launch parties in the city with great band line-ups and dj’s.

You can find our designs for the covers and more individual features elsewhere on this site or via the links below.


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